Generic top-level domain

Last updated

Historical generic TLDs
DomainIntended use
com Mainly for commercial entities, but unrestricted
org Originally for organizations not clearly falling within the other gTLDs, now unrestricted
net Originally for network infrastructures, now unrestricted
edu Educational use, but now primarily for third-level colleges and universities
gov Governmental use, but now primarily for US governmental entities and agencies
mil Military use, but now primarily for US military only
Full list of gTLDs

Generic top-level domains (gTLDs) are one of the categories of top-level domains (TLDs) maintained by the Internet Assigned Numbers Authority (IANA) for use in the Domain Name System of the Internet. A top-level domain is the last level of every fully qualified domain name. They are called generic for historical reasons; initially, they were contrasted with country-specific TLDs in RFC 920.

Contents

The core group of generic top-level domains consists of the com , net , org , biz , and info domains. In addition, the domains name and pro are also considered generic; however, these are designated as restricted, because registrations within them require proof of eligibility within the guidelines set for each.

Historically, the group of generic top-level domains included domains created in the early development of the domain name system, that are now sponsored by designated agencies or organizations and are restricted to specific types of registrants. Thus, domains edu , gov , int , and mil are now considered sponsored top-level domains, along with other themed top-level domains like jobs . The entire group of domains that do not have a geographic or country designation (see country-code top-level domain) is still often referred to by the term generic TLDs.

The number of gTLD as of March 2018 exceeds 1,200 domains. [1] [2]

Types

Overall, IANA distinguishes the following groups of top-level domains: [3]

History

The initial set of generic top-level domains, defined by RFC 920 in October 1984, was a set of "general purpose domains": com , edu , gov , mil , org . The net domain was added with the first implementation of these domains. The com, net, and org TLDs, despite their originally specified goals, are now open to use for any purpose.

In November 1988, another TLD was introduced, int . This TLD was introduced in response to NATO's request for a domain name that adequately reflected its character as an international organization. It was also originally planned to be used for some Internet infrastructure databases, such as ip6.int, the IPv6 equivalent of in-addr.arpa. However, in May 2000, the Internet Architecture Board proposed to exclude infrastructure databases from the int domain. All new databases of this type would be created in arpa (a legacy domain from the conversion of ARPANET), and existing usage would move to arpa wherever feasible, which led to the use of ip6.arpa for IPv6 reverse lookups.

By the mid-1990s, there was discussion of the introduction of more TLDs. Jon Postel, as head of IANA, invited applications from interested parties. In early 1995, Postel created "Draft Postel", an Internet draft containing the procedures to create new domain name registries and new TLDs. [4] Draft Postel created a number of small committees to approve the new TLDs. Because of the increasing interest, a number of large organizations took over the process under the Internet Society's umbrella. This second attempt involved setting up a temporary organization called the International Ad Hoc Committee (IAHC). On February 4, 1997, the IAHC issued a report ignoring the Draft Postel recommendations and instead recommending the introduction of seven new TLDs (arts, firm, info, nom, rec, store, and web). However, these proposals were abandoned after the U.S. government intervened.[ citation needed ]

In September 1998, the Internet Corporation for Assigned Names and Numbers (ICANN) was created to take over the task of managing domain names. After a call for proposals (August 15, 2000) and a brief period of public consultation, ICANN announced on November 16, 2000, its selection of seven new TLDs: aero , biz , coop , info , museum , name , pro .

biz , info , and museum were activated in June 2001, name and coop in January 2002, pro in May 2002, and aero later in 2002. pro became a gTLD in May 2002, but did not become fully operational until June 2004.

ICANN added further TLDs, starting with a set of sponsored top-level domains. The application period for these was from December 15, 2003, to March 16, 2004; it resulted in ten applications. [5] Of these, ICANN approved asia , cat , jobs , mobi , tel and travel . In March 2011, xxx was approved [6] (one year after an independent review found ICANN had broken its own bylaws by rejecting the application in 2007). [7] Of the remaining applications ( post , mail and an alternative tel proposal), post was introduced in 2012.

On June 26, 2008, during the 32nd International Public ICANN Meeting in Paris, [8] ICANN started a new process of TLD naming policy to take a "significant step forward on the introduction of new generic top-level domains." This program envisioned the availability of many new or already proposed domains, as well as a new application and implementation process. [9] [10] Observers believed that the new rules could result in hundreds of new gTLDs being registered. [11]

New top-level domains

The introduction of several generic top-level domains over the years had not stopped the demand for more gTLDs; ICANN received many proposals for the establishment of new top-level domains. [12] Proponents argued for a variety of models, ranging from adoption of policies for unrestricted gTLDs (see above) to chartered gTLDs for specialized uses by specialized organizations.

In 2008, a new initiative foresaw a stringent application process for new domains, adhering to a restricted naming policy for open gTLDs, community-based domains, and internationalized domain names (IDNs). [13] According to a guidebook published by ICANN, [13] a community-based gTLD is "a gTLD that is operated for the benefit of a defined community consisting of a restricted population." All other domains fall under the category open gTLD, which "is one that can be used for any purpose consistent with the requirements of the application and evaluation criteria, and with the registry agreement. An open gTLD may or may not have a formal relationship with an exclusive registrant or user population. It may or may not employ eligibility or use restrictions."

The establishment of new gTLDs under this program required the management of registrar relationships, the operation of a domain registry, and demonstration of technical (as well as financial) capacity for such operations.

A fourth version of the draft applicant guidebook (DAG4) was published in May 2011. [14] On June 20, 2011, ICANN's board voted to end most restrictions on the creation of generic top-level domain names (gTLDs) – at which time 22 gTLDs were available. [15] [16] Companies and organizations would be able to choose essentially arbitrary top-level Internet domains. The use of non-Latin characters (such as Cyrillic, Arabic, Chinese, etc.) would also be allowed in gTLDs. ICANN began accepting applications for new gTLDs on January 12, 2012. [15] A survey by registrar Melbourne IT considered entertainment and financial services brands most likely to apply for new gTLDs for their brands. [17] The initial price to apply for a new gTLD was $185,000. [16] ICANN expected that the first batch of new gTLDs would be operational by September 2013. [18] ICANN expected the new rules to significantly change the face of the internet. Peter Thrush, chairman of ICANN's board of directors, stated after the vote: "Today's decision will usher in a new internet age. We have provided a platform for the next generation of creativity and inspiration. Unless there is a good reason to restrain it, innovation should be allowed to run free." [19] Industry analysts predicted 500–1000 new gTLDs, [16] mostly reflecting names of companies and products, but also cities, and generic names like bank and sport. According to Theo Hnarakis, chief executive of Melbourne IT, the decision would "allow corporations to better take control of their brands. For example, apple or ipad would take customers right to those products." [16] In agreement, Nick Wood, Managing Director of Valideus, suggested "Your own gTLD demonstrates confidence and vision and may accelerate your brand and its value. An internet address at the Top Level is far better than registration at the 'low rent' Second Level." [20] However, some companies, like Pepsi, ruled out a branded gTLD. [21]

Popularity

Most popular gTLDs as of 2018.

Top TLDs

Top 20 [22]
Rank.TLD Domain Change Alexa a Change
1 .top 2,911,167Increase2.svg1,075Increase2.svg
2 .loan 2,226,603Increase2.svg85Increase2.svg
3 .xyz 1,813,234Decrease2.svg1,845Increase2.svg
4 .club 1,013,411Increase2.svg1,625Increase2.svg
5 .online 782,883Increase2.svg1,377Increase2.svg
6 .vip 728,011Decrease2.svg109Increase2.svg
7 .win 602,628Decrease2.svg474Increase2.svg
8 .shop 486,062Increase2.svg241Increase2.svg
9 .ltd 449,214Decrease2.svg49Increase2.svg
10 .men 433,490Increase2.svg90Increase2.svg
11 .site 431,844Increase2.svg924Increase2.svg
12 .work 383,064Increase2.svg134Increase2.svg
13 .stream 321,023Increase2.svg280Increase2.svg
14 .bid 318,405Decrease2.svg184Increase2.svg

Top City TLDs

Top 20 Cities [22]
Rank.TLD Domain Change Alexa a Change
38 .tokyo 96,888Increase2.svg111Increase2.svg
43 .london 80,116Decrease2.svg43Increase2.svg
47 .nyc 68,663Increase2.svg88Increase2.svg
57 .berlin 52,788Decrease2.svg33Increase2.svg
86 .amsterdam 29,562Increase2.svg12Steady2.svg
94 .hamburg 23,882Steady2.svg7Steady2.svg
105 .boston 22,033Increase2.svg0Steady2.svg
109 .paris 19,893Increase2.svg16Steady2.svg
117 .vegas 18,722Increase2.svg16Steady2.svg
121 .moscow 18,487Increase2.svg12Steady2.svg
140 .miami 15,051Increase2.svg2Steady2.svg
170 .istanbul 11,938Decrease2.svg17Increase2.svg
195 .melbourne 9,802Decrease2.svg4Steady2.svg
199 .sydney 9,326Decrease2.svg2Steady2.svg
228 .brussels 7,252Increase2.svg9Steady2.svg
293 .capetown 4,616Increase2.svg0Steady2.svg
441 .rio 1,051Increase2.svg6Steady2.svg

Terminology

Unrestricted generic top-level domains are those domains that are available for registration by any person or organization for any use. The prominent gTLDs in this group are com , net , org , and info . However, info was the only one of these, and the first, that was explicitly chartered as unrestricted. The others initially had a specific target audience. However, due to lack of enforcement, they acquired an unrestricted character, which was later grandfathered.

The term sponsored top-level domain is derived from the fact that these domains are based on theme concepts proposed by private agencies or organizations that establish and enforce rules restricting the eligibility of registrants to use the TLD. For example, the aero TLD is sponsored by the Société Internationale de Télécommunications Aéronautiques, which limits registrations to members of the air-transport industry.

The new gTLD program saw the arrival of many such top-level domains, with a restricted open policy, eligible to those active in a regulated industry, such as .pharma or .bank, or in other industrial domains such as .safety

Geographic gTLD

A geographic TLD (or GeoTLD) is a generic top-level domain using the name of or invoking an association with a geographical, geopolitical, ethnic, linguistic, or cultural community. As of 2009, only two GeoTLDs existed: the sponsored domains .cat , for the Catalan language and culture and .asia ; as of 2014 there were many more, including .kiwi , .paris , .scot and .gal , but many others are being added regularly.

Brand gTLD

Brands have also applied to get their brand as a top-level domain. Specification 13 is an addendum to the registry contract that describes specific provisions to brands to run their Top Level Domain in a closed fashion. [23] 517 applications to qualify to Spec 13 were made to ICANN, 36 requests were rejected by ICANN or withdrawn by the applicant, 4 are pending review.

In 2018, Spamhaus rated .men as the worst top-level domain in terms of spam and scamming. .men comes top with 60.6% of its 73,000 domains identified as "bad", resulting in a badness index of 6.48. The company that runs .men, GRS Domains also runs the third worst registry - .loan – with 59 percent bad domains and a 6.22 index. [24]

Expansion of gTLDs

The new generic top-level domain (gTLD) application system opened on January 12, 2012. The application window was initially to close on April 12, 2012. However, ICANN's Chief Operating Officer, Akram Atallah, stated there was a glitch in the TLD application system leaving applicants' information visible to others. The system was shut down to protect applicants' information, and measures were taken to resolve the situation. [25]

ICANN re-opened the TLD Application System on May 21, allowing applicants to submit and review their applications until May 30, 2012. [26]

On "Reveal Day" June 13, 2012, it was announced that ICANN received about 1,930 applications for new gTLDs, 751 of which were contested. [27]

It was expected for the new gTLDs to go live in June 2013. However, as of March 2013 only non-Latin domains have gone through Initial Evaluation. The updated timeline suggested the new TLDs will go live in November 2013. [28] [29] [ needs update ] On November 26, first seven new generic top-level domains, .bike, .clothing, .guru, .holdings, .plumbing, .singles, and .ventures, have entered the Sunrise period. [30]

A lottery was held in December 2012 to determine the order in which ICANN would evaluate the 1,930 applications. [31]

After the Application Window there was a public comment period from June 13, 2012, to September 26, 2012, in which the public could express their views on the individual new gTLD applications submitted. [32]

Concerns were raised over Closed Generic applications in which the applicant would be the sole registrant for the TLD. In particular objections were raised by publishers over Amazon's .book application. [33]

Of the technology giants, Google has filed for 101 new gTLDs, Amazon comes 2nd with 76, and Microsoft has filed for 11. [34] The more specialized domain name companies include Donuts submitting the most (307) applications and Uniregistry pursuing 54 gTLDs. [35] [36]

New gTLD launches

On July 15, 2013, the first four new gTLD agreements were signed in Durban, South Africa. [37] They all consisted of Top Level Domains in non-Latin characters:

On July 10, 2014 the 330th gTLD was delegated. [1] On November 9, 2014, the 400th gTLD was delegated in the root. [38] As of 3 May 2015, the number of new gTLDs available is 605. [1]

The most popular gTLD has been .guru, launched in February 2014 and reached 50,000 domains in April 2014, briefly surpassed by .club between June 2 and June 9, 2014, with around 55,000 domains; .club was then surpassed by .xyz, which had more than 300,000 domains after one and a half months of existence. The growth of .xyz has been concentrated on one registrar due to a promotion they ran. [39] Recently, SBI bank has started using gTLD as "Bank.SBI" on February 20, 2017. [40] [41]

Criticism

Following the vote to expand gTLDs, many trade associations and large companies, led by the Association of National Advertisers, formed the Coalition for Responsible Internet Domain Oversight. The coalition opposes the expansion of gTLDs, citing "its deeply flawed justification, excessive cost and harm to brand owners." [42] In a statement to the US Congress on December 9, 2011, National Restaurant Association vice president Scott DeFife stated, "Even beyond the financial toll the gTLD program will exact on millions of U.S. businesses, the Association believes that ICANN's program will confuse consumers by spreading Internet searches across hundreds or even thousands of new top-level domains." [43]

Another opponent is Esther Dyson, the founding chairwoman of ICANN, who wrote that the expansion "will create jobs [for lawyers, marketers and others] but little extra value." [44]

See also

Related Research Articles

<span class="mw-page-title-main">ICANN</span> American nonprofit organization that coordinates several Internet address databases

The Internet Corporation for Assigned Names and Numbers is a global multistakeholder group and nonprofit organization headquartered in the United States responsible for coordinating the maintenance and procedures of several databases related to the namespaces and numerical spaces of the Internet, ensuring the Internet's stable and secure operation. ICANN performs the actual technical maintenance work of the Central Internet Address pools and DNS root zone registries pursuant to the Internet Assigned Numbers Authority (IANA) function contract. The contract regarding the IANA stewardship functions between ICANN and the National Telecommunications and Information Administration (NTIA) of the United States Department of Commerce ended on October 1, 2016, formally transitioning the functions to the global multistakeholder community.

A top-level domain (TLD) is one of the domains at the highest level in the hierarchical Domain Name System of the Internet after the root domain. The top-level domain names are installed in the root zone of the name space. For all domains in lower levels, it is the last part of the domain name, that is, the last non-empty label of a fully qualified domain name. For example, in the domain name www.example.com, the top-level domain is .com. Responsibility for management of most top-level domains is delegated to specific organizations by the ICANN, an Internet multi-stakeholder community, which operates the Internet Assigned Numbers Authority (IANA), and is in charge of maintaining the DNS root zone.

<span class="mw-page-title-main">Domain name</span> Identification string in the Internet

In the Internet, a domain name is a string that identifies a realm of administrative autonomy, authority or control. Domain names are often used to identify services provided through the Internet, such as websites, email services and more. Domain names are used in various networking contexts and for application-specific naming and addressing purposes. In general, a domain name identifies a network domain or an Internet Protocol (IP) resource, such as a personal computer used to access the Internet, or a server computer.

A domain name registry is a database of all domain names and the associated registrant information in the top level domains of the Domain Name System (DNS) of the Internet that enables third party entities to request administrative control of a domain name. Most registries operate on the top-level and second-level of the DNS.

The domain com is a top-level domain (TLD) in the Domain Name System (DNS) of the Internet. Created in the first group of Internet domains at the beginning of 1985, its name is derived from the word commercial, indicating its original intended purpose for subdomains registered by commercial organizations. Later, the domain opened for general purposes.

<span class="mw-page-title-main">.eu</span> Internet country-code top level domain for the European Union

.eu is the country code top-level domain (ccTLD) for the European Union (EU). Launched on 7 December 2005, the domain is available for any person, company or organization based in the European Union. This was extended to the European Economic Area in 2014, after the regulation was incorporated into the EEA Agreement, and hence is also available for any person, company or organization based in Iceland, Liechtenstein and Norway. The TLD is administered by EURid, a consortium originally consisting of the national ccTLD registry operators of Belgium, Sweden, and Italy, joined later by the national registry operator of the Czech Republic. Trademark owners were able to submit registrations through a sunrise period, in an effort to prevent cybersquatting. Full registration started on 7 April 2006.

The domain name int is a sponsored top-level domain (sTLD) in the Domain Name System of the Internet. Its name is derived from the word international, characterizing its use for international organizations and treaty-related purposes. The first use of this domain was by NATO, which had previously been assigned the top-level domain .nato.

<span class="mw-page-title-main">.uk</span> Internet country code top-level domain for the United Kingdom

.uk is the Internet country code top-level domain (ccTLD) for the United Kingdom. It was first registered in July 1985, seven months after the original generic top-level domains such as .com and the first country code after .us.

A country code top-level domain (ccTLD) is an Internet top-level domain generally used or reserved for a country, sovereign state, or dependent territory identified with a country code. All ASCII ccTLD identifiers are two letters long, and all two-letter top-level domains are ccTLDs.

<span class="mw-page-title-main">.post</span> Sponsored top-level domain for the postal sector

.post is a sponsored top-level domain (STLD) available exclusively for the postal sector. It is secured by DNSSEC. The domain aims to integrate the physical, financial and electronic dimensions of postal services to enable and facilitate e-post, e-finance, e-commerce and e-government services. The domain was approved by ICANN on April 8, 2005, as a sponsored TLD in the second group of new TLD applications evaluated in 2004.

<span class="mw-page-title-main">.pro</span>

The domain name pro is a generic top-level domain in the Domain Name System of the Internet. Its name is derived from professional, indicating its intended use by certified professionals.

A sponsored top-level domain (sTLD) is one of the categories of top-level domains (TLDs) maintained by the Internet Assigned Numbers Authority (IANA) for use in the Domain Name System of the Internet, alongside country-code top-level domains (ccTLD) and generic top-level domains (gTLD).

<span class="mw-page-title-main">.web</span>

.web is a proposed top-level domain (TLD) that was created and assigned by an auction process to several bidding companies. It was awarded to Nu Dot Co LLC, which is primarily funded by Verisign.

<span class="mw-page-title-main">.shop</span>

.shop is a generic top-level domain (gTLD) launched in September 2016. Nine companies including Google, Amazon and Famous Four Media filed applications for .shop in the 2012 ICANN new gTLD application round. GMO Registry became the registry operator after prevailing in an ICANN public auction in January 2016.

<span class="mw-page-title-main">.africa</span> Internet TLD for the African Union

.africa is the officially designated top-level domain (TLD) for the African and Pan African communities and users wherever they reside. It is a sponsored generic top-level domain (gTLD) operated by the Registry Africa. The .africa namespace is open to individuals, businesses and organizations around the world. The .africa domains are intended to showcase their brand and commitment to the African continent, establishing a home for Africa-specific products and services, expanding a brand's regional influence and acquiring online real-estate.

.music is a community-based top-level domain name (TLD) operated for the benefit of the global music community. It was one of the most highly contested new gTLDs, with eight applicants in contention.

<span class="mw-page-title-main">.wiki</span> Generic top-level Internet domain

.wiki is a top-level domain name. Its purpose is to denote websites that are wikis. It was proposed in ICANN's New generic top-level domain (gTLD) Program, and became available to the general public on May 26, 2014. Top Level Design is the domain name registry for the string.

<span class="mw-page-title-main">.kaufen</span>

.kaufen is a top-level domain (TLD) in ICANN's New gTLD Program. The applicant is Demand Media. The proposed application succeeded and was delegated to the Root Zone on 29 December 2013.

.brussels is a generic top-level domain for Brussels, Belgium. Registry DNS Belgium, who are also responsible for .be, got permission to operate this domain and execute these at the end of 2014, together with .vlaanderen.

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