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| Formerly | Streamotion (2018–2024) |
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| Industry | Streaming media, Video on demand |
| Founded | 26 November 2018 |
| Headquarters | Artarmon, New South Wales |
Area served | Australia |
Key people | Julian Ogrin (CEO) |
| Products | Binge, Kayo Sports, Flash, WatchAFL, WatchNRL, Lifestyle |
| Parent | Foxtel |
| Website | www |
Hubbl, previously Streamotion, [1] [2] is an Australian over-the-top streaming subscription provider, wholly owned by Foxtel. The company has developed and operates the local streaming services Kayo Sports, Binge, Flash and Lifestyle, as well as operating the WatchAFL and WatchNRL services in international markets.
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In 2022, Foxtel announced their development of a television operating system known internally as Project Magneto, based on the Sky Stream box available in the UK. [3] In October 2023, the service was formally revealed under the name Hubbl, which aims to bring content from both free-to-air providers and paid subscription services into a single user interface. [4]
The platform can be accessed via two products; the Hubbl puck, an external digital media player which can be connected to compatible television sets and the Hubbl Glass, a 4K LED Smart-TV with a built-in soundbar and the Hubbl service already integrated into the device. [5] [6] Both of those products began to be on sale on 10 March 2024 via Hubbl's website as well as JB Hi-Fi and Harvey Norman retail stores. [5] [7] Hubbl also acts as a unified billing service for streaming subscriptions, with Streamotion moving their billing operations exclusively to the service. [8]
In September 2025, Foxtel announced that both Hubbl products would be entering "maintenance mode" and would no longer receive marketing support. [9] Two months later, Hubbl announced they would no longer offer the ability to subscrible to third-party services through their billing platform, as well as the discontinuation of their 'Stack & Save' program. [10]
Hubbl's streaming services have grown to become Foxtel's fastest growing business sector, with streaming users comprising two-thirds of the company's customer base. [11]