Type of site | Sports news |
---|---|
Available in | English |
Owner | Vox Media |
URL | sbnation |
Commercial | Yes |
Registration | Optional (required for comments/posting) |
Launched | 2003 |
Current status | Active |
SB Nation (an abbreviation for their full name SportsBlogs Nation) is a sports blogging network owned by Vox Media. It was co-founded by Tyler Bleszinski, Markos Moulitsas, and Jerome Armstrong in 2003. The blog from which the network formed was started by Bleszinski as Athletics Nation in 2003, and focused solely on the Oakland Athletics. It has since expanded to cover sports franchises on a national scale, including all Major League Baseball, National Basketball Association, and National Football League teams, as well as college teams, mixed martial arts and professional wrestling, totaling over 300 community sites. In 2011, the network expanded into technology content with The Verge , leading to the parent company Sports Blogs Inc. being rebranded as Vox Media. SB Nation operates from Vox Media's offices in New York City and Washington, D.C.
From 2003 to 2011, the sports blog network SB Nation (originally known as SportsBlogs Nation) operated under the parent company SportsBlogs Inc., which was headquartered in Washington, D.C. [1] [2] Since Sports Blogs was rebranded as Vox Media, the network has also operated from the digital media company's offices in Manhattan. [3]
Vox Media's chief executive officer, Jim Bankoff, has served as SB Nation's CEO since 2009. [4] Elena Bergeron served as editor-in-chief until March 2019. [5]
Many contributors to SB Nation work as part-time contractors, [6] and are paid a stipend each month. [1] The network generates revenue through advertising. [6]
SB Nation was co-founded by friends Tyler Bleszinski and Markos Moulitsas in 2003. The single blog from which the network formed was launched by Bleszinski as Athletics Nation in July 2003, and covered only the Oakland Athletics baseball team. [3] Athletics Nation quickly became Blogads's second largest website, following Daily Kos, where Moulitsas served as an editor. [4] Following the blog network's creation, six additional writers were hired to join Bleszinski in creating content, and Daily Kos' platform was implemented to encourage online community growth. [4] Established bloggers were selected to contribute articles, and sports fans could leave comments. After sites were created for all Major League Baseball (MLB), National Basketball Association (NBA), National Football League (NFL), and National Hockey League (NHL) franchises, along with some college and other teams, Bleszinski focused on company growth and making money. [4]
In 2008, SB Nation raised $5 million in a Series A round of financing with Accel Partners, Allen & Company, and Ted Leonsis contributing. [7] Jim Bankoff, who was advising the company during the venture round, became SB Nation's CEO in January 2009. [1] [4] The network had approximately 1 million unique users, [8] and nearly 185 blogs by February. [6] The NHL sanctioned and began linking to SB Nation content on its official website in April, when the network was averaging 5 million unique monthly visitors across nearly 200 sites. [7] In July, Comcast's venture capital branch, Comcast Interactive Capital, spearheaded a nearly $8 million second round of financing. [4] [9] In September 2009, SB Nation was re-launched to serve as a nationally focused portal for the network's blogs. [4] Revenue generated by the network increased by four times in 2009. [1]
In 2010, the network launched 20 regional sites, bringing the total number of sites to nearly 275. SB Nation had 31 full-time employees and was receiving 40 million monthly page views by approximately 8 million unique users, as of mid 2010. [1] Comcast SportsNet and SB Nation agreed to a content sharing partnership in shared markets in June 2010. [9] In November, Khosla Ventures led a third round of funding for SB Nation. [2] The $10.5 million received brought the company's total funding to approximately $23 million. [6] SB Nation acquired the blog networks FanTake and The Offside in March 2011, expanding its coverage of college sports and soccer, respectively. [10] The network hired several Engadget employees to launch its first major expansion outside sports. [2] [4] SB Nation's parent company, SportsBlogs Inc., rebranded as Vox Media in October, [8] and The Verge launched in November. [4] [2] In late 2011, MMAFighting.com was integrated into SB Nation after Vox Media acquired the mixed martial arts site from AOL. [11] MMA Fighting produces The MMA Hour and The MMA Beat, which continue to stream on SB Nation and social media outlets, as of 2017. [12] [13]
In September 2012, SB Nation introduced a major redesign codenamed "SB United", which introduced a new "magazine-style" layout with a larger focus on long-form content and digital media, and redesigned logos for each of the network's approximately 300 blogs. The redesign was overseen by Spencer Hall, the site's first editorial director. [14] The LGBT sports website Outsports was acquired by Vox Media and integrated into SB Nation in March 2013. [15] The site's founders retained editorial control, and the purchase marked the first time a major sports media company acquired an LGBT-focused website. [16] SB Nation was averaging approximately 50 million unique visitors by mid 2013, [3] [17] and had approximately 800 contributing bloggers by the end of the year. [18]
Elena Bergeron was named SB Nation's editor-in-chief in 2017. [5] In mid 2017, the sports and culture website The Ringer transferred its publishing platform from Medium to Vox Media's Chorus platform. The site's founder, Bill Simmons, retained ownership and editorial control. [19] [20] The Ringer's parent company, Bill Simmons Media Group, and Vox Media agreed to share revenue generated by advertisements sold by Vox Media. [21] [22] Vox Media began sharing audience traffic between SB Nation and The Ringer. [23] In February 2018, Vox Media laid off 50 employees, including some members of the SB Nation social video team. [24]
In August 2019, after closing its national college football blog Every Day Should Be Saturday (which joined the platform in 2010 after originally being established in 2005 as an independent website), SB Nation announced a new college football vertical known as Banner Society, which will aim to " keep expanding, warping, and sharpening the conversation around college football in all its bizarre, corrupt, colorful elements", and "find new and different ways to connect with our audience directly, all over the internet". [25] [26]
In December 2019, Vox Media announced that in order to comply with California Assembly Bill 5, SB Nation would "end our contracts with most contractors at California brands" over the coming months, and transfer their roles to a new group of employees. The company stated that this would be an extension of investments that have seen more full-time employees working for the network's largest sites, and that former contractors would be able to contribute as unpaid "community insiders". [27]
On April 17, 2020, in response to the COVID-19 pandemic, Vox Media announced it would furlough 9% of its workforce starting May 1, 2020, including SB Nation. [28]
In March 2024, Vox Media divested Outsports to LGBT-oriented publisher Q Digital, with the site's co-founders receiving an equity stake in the company. [29] In April 2024, Vox Media shut down the website's podcast network. [30]
Sites operated by SB Nation
SB Nation is made up of over 200 websites called “communities” that cover the major sports leagues including all of the NFL teams, and select communities for NBA, NHL, MLB, MLS, UFC, Formula 1, WWE, PGA, and college sports. [31] The coverage style of SB Nation’s communities have an emphasis on covering sports from the perspective of fans. [32] SB Nation also operates a site dedicated to sports gambling in conjunction with DraftKings Sportsbook called DK Network. [33]
NFL Communities
SB Nation has 32 community websites dedicated to the fans of each NFL team. [34] The NFL communities cover game previews and recaps, analysis, breaking news, and player profiles.
SB Nation’s NFL community sites encourage their readers to contribute to the discussions on the site and interact with each other as they have a “ground up, grass-roots, instead of top-down” style of covering sports. SB Nation’s NFL community sites encourage their readers to contribute to discussions on the sites. [35] Many of the communities were launched in the mid-2000s, either from scratch or incorporating existing fan sites for each team into the SB Nation company profile.
SB Nation’s NFL producers also produce podcasts covering each team and are featured in other sports media podcasts, radio and in NFL news articles. [36] [37]
In May 2016, SB Nation created an online video series for NBC Sports around NBC Sunday Night Football . [38] The network expanded into radio programming in mid-2016 through a partnership with Gow Media. [39] SB Nation sold its first original television program, Foul Play, to Verizon Communications ' go90, in September. The network was averaging approximately 70 million unique monthly visitors at this time. [40] Foul Play premiered in May 2018. [41]
In January 2018, SB Nation and Eater aired an online three-episode celebrity cooking competition series sponsored by PepsiCo. The show featured National Football League players Greg Jennings, Rashad Jennings, and Nick Mangold as competitors, as well as chefs Anne Burrell and Josh Capon. [42] [43]
SB Nation also maintains a YouTube channel which publishes regular web series by a variety of online hosts and content editors including Jon Bois, Will Buikema, Ryan Simmons, Seth Rosenthal, Kofie Yeboah, Mike Imhoff, Clara Morris and many others. The series produced on the channel include:
In August 2020, SB Nation's YouTube channel was renamed to Secret Base. [44] [45]
In February 2016, the site published a lengthy profile of Daniel Holtzclaw, a former police officer convicted of multiple accounts of rape and other charges, focusing on his college football career. The piece, which was seen as sympathetic to Holtzclaw, was heavily criticized and was taken down within hours of publication. SB Nation's editorial director Spencer Hall apologized for "a complete breakdown" of SB Nation's editorial process, and described the story and its publication as a "complete failure" of site standards. [46] [47] [48] SB Nation subsequently cut ties with the story's author, freelance journalist Jeff Arnold, and put its longform program on hiatus pending a peer review of the editorial process that led to the Holtzclaw piece being published. [49] The head of the longform program, veteran sportswriter Glenn Stout, was suspended and later fired. [50]
In May 2016, Vox Media published the results of the peer review. It found that the longform program was isolated from the rest of SB Nation in a way that made it impossible for stories to be properly vetted. It also harshly criticized SB Nation for not giving individual editors the authority to review stories about sensitive topics. At the time, sensitive stories were reviewed by the newsroom's two most senior women, senior editor Elena Bergeron and senior content producer Sarah Kogod. The reviewers found that this practice made it appear that an individual editor did not have the responsibility to "care to the fullest extent about matters of ethics, integrity, and accuracy." It also raised concerns about the lack of diversity in the newsroom. [51] Based on the review, SB Nation permanently shelved the longform program, replacing it with a features program. SB Nation also announced it would take steps to diversify its newsroom. In a statement, SB Nation said that the Holtzclaw situation revealed that "an organization cannot afford to wait to be diverse, particularly if that organization is one that wants to tell stories." [52]
In 2011, Time included SB Nation in their list of "50 Websites That Make the Web Great". [53] SB Nation was a finalist in the seventh annual Shorty Awards ' "fansite" category (2015), [54] [55] and received a National Magazine Award (or Ellie Award) in the "Digital Innovation" category in 2018 as the publisher of Jon Bois ' narrative, 17776 . [56] [57] A sequel to 17776, 20020 , was released in September–October 2020, with a third edition, 20021 , was set to be released in 2021, but as of 2022 has no set date of release.
Letterboxd named Jon Bois' and Alex Rubenstein's collaborative documentary on the history of the Seattle Mariners the highest rated documentary miniseries of 2020, [58] and The New York Times listed its first episode, "This is not an endorsement of arson", as one of the best episodes of TV of 2020. [59]
Markos Moulitsas Zúniga, often known by his username and former military nickname "Kos", is an American blogger who is the founder and publisher of Daily Kos, a blog focusing on liberal and Democratic Party politics in the United States. He co-founded SB Nation, a collection of sports blogs, which is now a part of Vox Media.
William John Simmons III is an American podcaster, sportswriter, and cultural critic who is the founder and CEO of the sports and pop culture website The Ringer. Simmons first gained attention with his website as "The Boston Sports Guy" and was recruited by ESPN in 2001, where he eventually operated the website Grantland and worked until 2015. At ESPN, he wrote for ESPN.com, hosted his own podcast on ESPN.com titled The B.S. Report and was an analyst for two years on NBA Countdown.
Jerome Armstrong is an American political strategist. In 2001, he founded MyDD, a blog which covered politics, making him one of the first political bloggers. Armstrong coined the term netroots, and was referred to as "The Blogfather" for having mentored many other famous bloggers such as Markos Moulitsas in their early years. He is credited as one of the architects of Howard Dean's 2004 grassroots presidential campaign, and bringing those tactics to campaigns globally. In 2005, Armstrong co-founded Vox Media with Markos Moulitsas and Tyler Bleszinski.
SportsMap is a sports radio network that is distributed by Gow Media.
Outsports is a sports news website concerned with LGBT issues and personalities in amateur and professional sports. The company was founded in 1999 by Cyd Zeigler, Jr. and Jim Buzinski.
Michael Lombardi is an American football executive and media analyst. Until 2016, he was an assistant to the coaching staff of the New England Patriots and is a former analyst for the NFL Network and sportswriter at NFL.com. Lombardi also previously served as an NFL executive with the San Francisco 49ers, Cleveland Browns, Philadelphia Eagles, Denver Broncos, and Oakland Raiders. He hosts his own podcast "The GM Shuffle" formerly with Adnan Virk now with Femi Abebefe, and co-hosts a Saturday morning sports betting program on Sirius XM for Vegas Stats & Information Network along with a daily show on Vegas Stats & Information Network called "The Lombardi Line".
The Verge is an American technology news website headquartered in Lower Manhattan, New York City and operated by Vox Media. The website publishes news, feature stories, guidebooks, product reviews, consumer electronics news, and podcasts.
Vox Media, Inc. is an American mass media company founded in Washington, D.C. with operational headquarters in Lower Manhattan, New York City. The company was established in November 2011 by CEO Jim Bankoff and Trei Brundrett to encompass SB Nation and The Verge. Bankoff had been the CEO for SB Nation since 2009.
Polygon is an American entertainment website covering video games and popular culture by Vox Media. At its October 2012 launch as Vox Media's third property, Polygon sought to distinguish itself by focusing on the stories of the people behind games and long-form magazine-style feature articles.
Anthem Sports & Entertainment is a Canadian multinational media company based in Toronto, Ontario and founded by Leonard Asper.
Grant Brisbee is an American sports writer and editor. He is the founder of McCovey Chronicles, a San Francisco Giants-focused site, and served as its lead writer from 2005 until 2018. From 2011–19, he served as a national baseball writer for SB Nation. Since 2019, he is a staff writer covering the Giants for The Athletic. He graduated from San José State University with a B.A. in English/Career Writing in 2009.
Daniel Ken Holtzclaw is a former police officer in the United States. He was convicted in December 2015 of multiple counts of rape, sexual battery, and other sex offenses while working for the Oklahoma City Police Department.
Martin Troen Moe is an American business executive, and the president of Vox Media. Early in his career, he was an associate at Skadden, Arps, Slate, Meagher & Flom and an adviser to Lawrence Summers, United States Secretary of the Treasury. He later worked for AOL before joining SportsBlogs Inc, which rebranded as Vox Media in 2011. He is credited as a co-founder of the technology news website The Verge. He was the site's publisher, then Vox Media's chief content officer, before being promoted to the role of president.
The Ringer is a sports and pop culture website and podcast network, founded by sportswriter Bill Simmons in 2016 and owned by Spotify since 2020.
Luke Thomas is an American combat sport analyst. As of October 2020, Thomas works for CBS Sports.
Bloody Elbow is a news website that covers the sports of mixed martial arts (MMA), boxing, kickboxing, Brazilian Jiu-jitsu, and other traditional martial arts and combat sports. Founded in 2007, the site has been notable for its investigative reporting, breaking news coverage, opinion and analysis. Bloody Elbow operated as part of the SB Nation network of sports blogging sites owned by Vox Media until January 2023, when the blog separated from Vox and was acquired as an independent publication by its founding editor. One year later in March 2024 the website was sold to GRV Media. The website is a part of the growing collection of MMA focused media outlets and provides analysis as well as commentary of multiple aspects of MMA.
MMA Fighting is a news website that covers the sport of mixed martial arts (MMA). Founded in 2001, the site is notable for its breaking news coverage, podcast series, and The MMA Hour with Ariel Helwani.
Eater is a food website by Vox Media. It was co-founded by Lockhart Steele and Ben Leventhal in 2005, and originally focused on dining and nightlife in New York City. Eater launched a national site in 2009, and covered nearly 20 cities by 2012. Vox Media acquired Eater, along with two others comprising the Curbed Network, in late 2013. In 2017, Eater had around 25 local sites in the United States, Canada, and England. The site has been recognized twelve times by the James Beard Foundation Awards.
Tyler Biadasz is an American football center for the Washington Commanders of the National Football League (NFL). He played college football for the Wisconsin Badgers, where he was recognized as a unanimous All-American and won the Rimington Trophy in 2019. He was selected by the Dallas Cowboys in the fourth round of the 2020 NFL draft.
Isaiah Simmons is an American football linebacker for the New York Giants. He played college football at Clemson and was selected by the Arizona Cardinals eighth overall in the 2020 NFL draft. While at Clemson, Simmons was noted for his positional versatility as he played linebacker, defensive end, cornerback and safety.