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A diaper or a nappy is a type of underwear that allows the wearer to urinate or defecate without using a toilet, by absorbing or containing waste products to prevent soiling of outer clothing or the external environment. When diapers become wet or soiled, they require changing, generally by a second person such as a parent or caregiver. Failure to change a diaper on a sufficiently regular basis can result in skin problems around the area covered by the diaper.
Cabbage Patch Kids are a line of cloth dolls with plastic heads first produced by Coleco Industries in 1982. They were inspired by the Little People soft sculptured dolls sold by Xavier Roberts as collectibles. The brand was renamed 'Cabbage Patch Kids' by Roger L. Schlaifer when he acquired the exclusive worldwide licensing rights in 1982.
Kimberly-Clark Corporation is an American multinational personal care corporation that produces mostly paper-based consumer products. The company manufactures sanitary paper products and surgical & medical instruments. Kimberly-Clark brand name products include Kleenex facial tissue, Kotex feminine hygiene products, Cottonelle, Scott and Andrex toilet paper, Wypall utility wipes, KimWipes scientific cleaning wipes and Huggies disposable diapers and baby wipes.
Microfibre is synthetic fibre finer than one denier or decitex/thread, having a diameter of less than ten micrometers.
A Post-it note is a small piece of paper with a re-adherable strip of glue on its back, made for temporarily attaching notes to documents and other surfaces. A low-tack pressure-sensitive adhesive allows the notes to be easily attached, removed and even re-posted elsewhere without leaving residue. The Post-it's signature adhesive was discovered accidentally by a scientist at 3M. Originally small yellow squares, Post-it Notes and related products are available in various colors, shapes, sizes and adhesive strengths. As of 2024, there are at least 28 documented colors of Post-it notes. 3M's Post-it has won several awards for its design and innovation.
A paper towel is an absorbent, disposable towel made from paper. In Britain, paper towels for kitchen use are also known as kitchen rolls, kitchen paper, or kitchen towels. For home use, paper towels are usually sold in a roll of perforated sheets, but some are sold in stacks of pre-cut and pre-folded layers for use in paper-towel dispensers. Unlike cloth towels, paper towels are disposable and intended to be used only once. Paper towels absorb water because they are loosely woven, which enables water to travel between the fibers, even against gravity. They have similar purposes to conventional towels, such as drying hands, wiping windows and other surfaces, dusting, and cleaning up spills. Paper towel dispensers are commonly used in toilet facilities shared by many people, as they are often considered more hygienic than hot-air hand dryers or shared cloth towels.
L'Oréal S.A. is a French multinational personal care company headquartered in Clichy, Hauts-de-Seine, with a registered office in Paris. It is the world's largest cosmetics company and has developed activities in the field, concentrating on hair color, skin care, sun protection, make-up, perfume, and hair care.
A menstrual pad, or simply a pad, is an absorbent item worn in the underwear when menstruating, bleeding after giving birth, recovering from gynecologic surgery, experiencing a miscarriage or abortion, or in any other situation where it is necessary to absorb a flow of blood from the vagina. A menstrual pad is a type of menstrual hygiene product that is worn externally, unlike tampons and menstrual cups, which are worn inside the vagina. Pads are generally changed by being stripped off the pants and panties, taking out the old pad, sticking the new one on the inside of the panties and pulling them back on. Pads are recommended to be changed every 3–4 hours to avoid certain bacteria that can fester in blood; this time also may differ depending on the kind worn, flow, and the time it is worn.
Neutrogena Corporation, trading as Neutrogena, is an American company that produces cosmetics, skin care and hair care and owned by parent company Kenvue and is headquartered in Los Angeles, California. According to product advertising at their website, Neutrogena products are distributed in more than 70 countries.
A wet wipe, also known as a wet towel, moist towelette, disposable wipe, disinfecting wipe, or a baby wipe is a small to medium-sized moistened piece of plastic or cloth that either comes folded and individually wrapped for convenience or, in the case of dispensers, as a large roll with individual wipes that can be torn off. Wet wipes are used for cleaning purposes like personal hygiene and household cleaning; each is a separate product depending on the chemicals added and medical or office cleaning wipes are not intended for skin hygiene.
Copy testing is a specialized field of marketing research, that determines an advertisement's effectiveness based on consumer responses, feedback, and behavior. Also known as pre-testing, it might address all media channels including television, print, radio, outdoor signage, internet, and social media.
William Darrell Mays Jr. was an American television direct-response advertisement salesperson. Throughout his career, he promoted a wide variety of products, including OxiClean, Orange Glo, Kaboom, and Zorbeez. His promotions aired mostly on the Home Shopping Network through his company, Mays Promotions, Inc., although they aired on various other syndicated networks.
Offer Shlomi, better known as Vince Offer or Vince Shlomi, is an Israeli-American infomercial pitchman, screenwriter, actor and director. Offer's first major work was the 1999 comedy film The Underground Comedy Movie. He appears in television commercials for his own products including "ShamWow!", an absorbent towel; the "Slap Chop", a kitchen utensil; a lint roller called the "Schticky"; a liquid cleaner called "InVinceable"; and another kitchen utensil called "Crank Chop".
Social media marketing is the use of social media platforms and websites to promote a product or service. Although the terms e-marketing and digital marketing are still dominant in academia, social media marketing is becoming more popular for both practitioners and researchers.
Pop-up retail, also known as pop-up store or flash retailing, is a trend of opening short-term sales spaces that last for days to weeks before closing down, often to catch onto a fad or scheduled event.
Surrogate advertising is a form of advertising which is used to promote products which are banned or limited from advertising under government regulations, such as cigarettes and alcohol via advertising another product produced by the same company in order to raise brand awareness. A product in a fairly close category may be advertised, such as club soda or mineral water in the case of alcohol, or products in a completely different category, such as music CDs or playing cards. The intention is that when the brand name is mentioned, people will associate it with its main product. In India a large number of companies have used surrogate advertising, including Bacardi Blast music CD's, Bagpiper Club Soda, and Officers Choice playing cards, though the practice has since been banned under Central Consumer Protection Authority guidelines since June 2022.
The cosmetic industry describes the industry that manufactures and distributes cosmetic products. These include colour cosmetics, like foundation and mascara, skincare such as moisturisers and cleansers, haircare such as shampoos, conditioners and hair colours, and toiletries such as bubble bath and soap. The manufacturing industry is dominated by a small number of multinational corporations that originated in the early 20th century, but the distribution and sale of cosmetics is spread among a wide range of different businesses. Cosmetics must be safe when customers use them in accordance with the label's instructions or in the conventional or expected manner. One measure a producer may take to guarantee the safety of a cosmetic product is product testing. FDA occasionally does testing as part of its research program or when looking into potential safety issues with a product. Both the cosmetics business and consumers can benefit from the FDA's resources on product testing.
Haval is an automotive brand owned by the Chinese automaker Great Wall Motors (GWM) that specializes in crossovers and SUVs. Haval was spun-off from a product line of GWM to a standalone brand in March 2013. As of 2024, Haval is the most popular among all brands owned by GWM such as Tank, Ora, and Wey.
Monat Global Corp., or simply Monat, is a privately-held American multi-level marketing company headquartered in Doral, Florida, which sells haircare, skincare and wellness products. It is a subsidiary of the Alcora Corporation, a private-labeling company formed in 2001. Monat operates in the U.S., Canada, the U.K., Ireland, Poland, Spain, Australia, New Zealand, Lithuania, France, Mexico, and Colombia.
Paramount Consumer Products is the retailing and licensing division of Paramount Global. The department is in charge of merchandising for Paramount-owned brands. As of 2015, the division was valued at $3 billion.
References
- ↑ "Vertical Branding, Inc. Debuts ZorbEEZ On Home Shopping Network With Strong Sales Results". GlobeNewswire News Room (Press release). 2007-06-15. Retrieved 2023-02-18.
- ↑ "The Zorbeez: Does It Work?". www.kcbd.com. Retrieved 2023-02-18.
- ↑ "Test It Tuesday - The Zorbeez".
- ↑ "Zorbeez Billy Mays As Seen On TV Cloth". www.asontvinfomercials.com. Retrieved 2023-02-18.
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