Company type | Private |
---|---|
Industry | Textile |
Founded | 1971 |
Headquarters | , Italy |
Area served | Worldwide |
Key people |
|
Products | |
Revenue | € 97.8m (2018) |
Number of employees | 320 |
Website | macron.com |
Macron S.p.A. is an Italian sporting apparel company, based in Crespellano, Bologna. It is considered a European leader in the production of active sportswear. [1]
Macron operates in three main business areas:
Macron was founded in 1971 as a distributor of American sportswear brands in Italy. [1] A major expansion of the organization took place in 1994, coincident with relocation and consolidation to Crespellano. [1]
Macron began providing teamwear to professional football in 2001, its first contract being with Bologna. [1] Expansion beyond the domestic Italian market began in 2005. [1]
In 2014, Macron secured a four-year agreement with Bolton Wanderers for naming rights to their home stadium, resulting in renaming in July 2014 to Macron Stadium. [2] Macron supplanted Reebok as the stadium namesake, and will provide the club's kit. [2]
As of 2014 [update] , Macron's chief executive officer (CEO) was Gianluca Pavanello. [3] and the company's president was Francesco Bromioli. [4]
This section may contain an excessive amount of intricate detail that may interest only a particular audience.(September 2022) |
Macron sponsors or makes a variety of organizations, teams and, events. In many cases, the wording of published accounts does not make a clear demarcation between a case where a team has purchased kit (aka uniforms or strip) versus those whose kit has been provided as a matter of sponsorship. The following is a partial list of these sponsorship/customer relationships.[ citation needed ]
Macron is also the official referee kits supplier for the leagues:
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